Discover the home fragrance industry
from a new perspective
Our portfolio includes global fragrance manufacturers: Maison Berger, Esteban
Paris Parfums, Vanilla Blanc, Yankee Candle, WoodWick.
We are especially proud of our own brand – SELLECTION.
For Customers: improve quality of life for our
customer, by shaping the culture of using interior
fragrances at home, in the car, at work.
For Partners: become the #1 choice and preferred
supplier in our categories
For Shareholders: ensure sustainable return on
investments delivering agreed profit for each ruble
invested


• reputation today, tomorrow, always
• guaranteed business security in the face of
internal and external threats
• business legality through full compliance of the
company’s activities with the letter of the law
• profit here and now
to be the undisputed market
leader in Russia and the CIS countries in the field of interior
fragrances, through continuous development and improvement.
Be bold in innovation, discover
and develop new categories.
Why Us
We collaborate with the most reliable manufacturers
and strive to constantly upgrade our portfolio


